CASE STUDY

Agency Segmentation

Territory managers were supporting a large independent agent base with no way to tell which relationships deserved their time. We implemented a four-tier segmentation strategy that lifted hit ratio from 23% to 38%.

38%

See more results below ↓

Client

A large national auto insurance carrier distributing through partner agents

Lines

P&C and commercial auto, primarily serving low to moderate income communities

What We Solved

Agent segmentation and territory management

Engagement

Data and platform integration

The Challenge

Territory managers were tasked with supporting a large independent agent base with no clear segmentation or categorization behind it.

Without that structure, it was difficult to prioritize effort, difficult to identify which agencies were worth concentrated attention, and difficult to drive consistent performance from one region to the next. Everyone was working; nobody could say whether they were working on the right accounts.

The Solution

A four-tier agent segmentation strategy tailoring support to performance and maturity.

  • Newly onboarded. Structured onboarding and early-stage support.
  • White glove. Top performers receiving dedicated field support.
  • Protect and grow. Stable producers with development potential.
  • At risk. Declining performers requiring improvement plans.

Technologies

BigQuery Salesforce Guidewire Verisk ISO Creatio AI

Results

38%

hit ratio, up from 23%

40%

reduction in time spent on low-value producers

2x

improvement in quality of interactions

20-point

reduction in loss ratio

Where This Applies

Distribution management is one of the few areas where better information changes outcomes immediately, because the constraint is attention rather than capability. Knowing which agency to call this week is worth more than any new tool you could hand a territory manager.

Explore: Paktolus for Carriers → Distribution + Producer Experience → AI + Intelligent Automation →

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How would results like these impact your business?

Twenty minutes, a candid conversation. If we’re not the right fit, we’ll say so.

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