Brand and Data-Driven Marketing

With today’s markets flooded with parity offerings, brands are oftentimes the single point of difference separating one company, product or service from another.

Paktolus brand strategy and design consulting is led by highly experienced global branding and communication professionals. The team uses proven methods of brand analysis, strategy and creative development to differentiate and transform companies, products and services for maximum positive market response.

Services include:

• Brand Naming and Nomenclature System Development
• Brand Analysis and Positioning
• Brand Creation, Revitalization, and Digital Design Systems

Achieve brand leadership with Paktolus. Let our digital marketing experts develop powerful cross-channel campaigns to maximize your brand visibility, build trust and drive sales, while delivering a strong ROI.

Our campaigns, designed for eCommerce and/or brand communications leverage such platforms as search engine marketing (SEM), pay per click (PPC), search engine optimization (SEO), social media, email and content marketing.

Let our experts develop paid search (pay per click) and search engine optimization (SEO) campaigns to ensure your brand rapidly achieves top position on search engine results pages (SERP).

Our digital marketing team pushes the limit for cost effective PPC ranking results based on continuous keyword evaluation and testing.

• Comprehensive Search and Display campaigns
• Full transparency – No hidden fees
• Personalized plans that match your terms and speed
• No automation: real strategy and custom tactics designed for you
• Access to your own personal PPC specialist

Let our social media marketing experts create compelling content to promote your company, your products or your services, build a community with your target audience, and drive traffic to your website or brick and mortar business.

eMail marketing is a highly cost effective and efficient means of staying in front of your current and prospective target audiences. Our Paktolus eMail team uses latest eMail software to create high response campaigns that truly deliver. Let our experts develop, manage and track your eMail initiatives for maximum ROI.

Elevate your brand with Paktolus’ content marketing expertise. Unleash captivating narratives for increased brand authority, audience growth, and measurable success. More than mere digital storytelling. Here our specialists create engaging, optimized content that mindfully metatags relevant keywords, long and short phrases to ensure the search engines find you. Let our specialists guide you through the strategic world of content creation and distribution to achieve higher rankings on search engine result pages (SERPs), increase conversions, and strengthen brand relationships.

In the ever-evolving eCommerce landscape, today’s digital marketplace stands as a testament to the unprecedented convenience and accessibility that technology affords consumers. With global ecommerce sales projected to reach $8 trillion and account for almost 25% of all retail activity in the next few years, we at Paktolus remain fully committed to lead in this all important sector of the economy.
At Paktolus, our eCommerce experts continue to integrate user-friendly platforms, personalize experiences, and streamline logistics. As we look ahead, we anticipate a shift towards even more immersive and interactive shopping experiences driven by advancements in augmented reality, artificial intelligence, and blockchain technologies.
The future promises not just transactions but transformative engagements, redefining the boundaries of convenience and reshaping the essence of how businesses and consumers connect in the digital ecosphere.

At Paktolus we believe analytics has emerged as the cornerstone of informed decision-making, revolutionizing how businesses interpret data to gain valuable insights.
Our experts excel in harnessing the power of analytics to decipher complex patterns, forecast trends, and optimize operations across diverse sectors. Whether in business, education, insurance, healthcare, or public policy, analyzing data allows organizations to make informed choices, mitigate risks, and maximize opportunities.
With the integration of machine learning and artificial intelligence, we will continue to drive analytics into a realm where it not only provides retrospective analysis but also anticipates future scenarios.